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Date: October 29th 2007.
Topic: Express Logic Partnership
Publication / Source: Business Wire India

Express Logic Partners with Global Edge Software to Provide Application Software and Middleware to Developers Using ThreadX

Integrated communications stacks and peripheral IP speed

ThreadX-based designs to market

Bangalore, India, October 29, 2007
 - Express Logic, Inc., the worldwide leader in royalty-free real-time operating systems (RTOS), has teamed up with Global Edge Software Ltd., a leading embedded software solutions and services company based in Bangalore, India, to provide ThreadX customers with embedded software solutions and IP-based services. GlobalEdge services combine ready solutions and engineering services, to offer complete product realization.

ThreadX Customers in the communication, wireless, industrial automation, automotive and consumer appliances industries will be served by GES to assist them in creating their next-generation products. This alliance will provide Express Logic’s customers with a wide range of software solutions in the areas of wireless, VoIP, DSP, USB, and networking technologies. Leveraging on GlobalEdge’s extensive ThreadX experience in device drivers and BSP development and strong IP portfolio, customers will be able to build feature-rich, cost-effective and quick-to-market solutions. 

 “GlobalEdge foresees a growing RTOS market across businesses,” commented Sarbpreet Singh, President & COO at GlobalEdge. “Express Logic’s leadership in small-footprint, royalty-free a real-time operating system makes them an ideal partner for many semiconductor and product companies. Partnering with Express Logic enables GlobalEdge to expand its penetration in the market further and to help in delivering high-quality customer solutions.”

“More and more developers are asking for highly integrated solutions, specifically tailored for the specifications of their customers,” noted William E. Lamie, president of Express Logic. “Partnering with GlobalEdge enables us to provide a plethora of integrated communications protocols and IP peripherals quickly and cost efficiently. I look forward to being better able to meet our customers’ needs in these areas.”

About Global Edge Software, Ltd

Bangalore based GlobalEdge Software, is an embedded services company, serving the Consumer Electronics, Communications, Automation and Automotive industries.  Established in 1992, GlobalEdge has a team of 300+ system engineers focused on serving leading OEMs and Silicon vendors, helping them solve highly complex technical problems, functioning as extensions of their development organizations.  Additionally, over the years, GlobalEdge has built an IPR portfolio in technology areas like VoIP, Wi-Fi, Packet Cable, Residential Gateway etc.

GlobalEdge is funded by Global Technology Ventures Ltd, Indias premium investment company supported by Bank of America Equity Partners. GlobalEdge is SEI CMM Level 5 certified and its solutions are backed by ISO 9001:2000, ISO 27001:2005.For more information about GlobalEdge, please visit the Website at www.globaledgesoft.com, call 1-408-705-2473, or email inquires to sales@globaledgesoft.com.

About Express Logic

Headquartered in San Diego, CA, Express Logic offers the most advanced run-time solution for deeply embedded applications, including the popular ThreadX® RTOS, the high-performance NetX™ TCP/IP stack, the FileX® embedded MS-DOS compatible file system, and the USBX™ Host/Device USB protocol stack. All products from Express Logic include full source-code and have no run-time royalties. For more information about Express Logic solutions, please visit www.expresslogic.com, call 1-888-THREADX, or email inquires to sales@expresslogic.com.

Business Contacts

Global Edge Software Ltd.
Contact: Kannan V N
AVP Marketing
Kannan.vn@globaledgesoft.com
+91 80 23561108
Additional Information
info@globaledgesoft.com

Express Logic

CONTACT:  John Carbone                              
Vice President of Marketing
jcarbone@expresslogic.com
(858) 613-6640, Ext. 202
Additional Product Information
info@expresslogic.com

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Date: October 16 2007.
Topic: Global Edge Girds up
Publication / Source: The New Indian Express / Deccan Herald


Senior communications and embedded industry leader
Sarbpreet Singh joins Global Edge as COO and President


Bangalore, October 16, 2007: Global Edge Software Ltd., embedded software solutions provider for the global communication, automotive and consumer electronics industries, is positioning itself as a natural partner to OEMs (Original Equipment Manufacturers) and EMS (Electronics Manufacturing Services) companies by providing holistic, end to end product realization capability in selected industry segments.

Commenting on the Company’s growth plans, M.P.Kumar, Chairman and CEO, GlobalEdge said “Our strategy is to take GlobalEdge to its next phase of growth by positioning it as a high value player - a Product Realization Partner to leading OEMs and EMS players in the Wireless and Communications space.” He further added that the company’s top priority over the next six months would be to establish the right partnerships and acquire additional customers who can greatly benefit from the company’s transformation.

Sarbpreet Singh, former Senior Vice President and General Manager, Infrastructure Products and Services at Flextronics International, has joined GlobalEdge as President and COO. Singh was instrumental in scaling the Chennai based communications software provider FutureSoft, doubling its size in two years and leading it to a successful exit through acquisition by Flextronics International, a leading EMS company. Singh also managed various businesses in the Carrier Networking and Consumer DSP segments at Lucent Technologies (now Alcatel Lucent) and Lucent Microelectronics (now a part of LSI Logic).

The senior leadership team has been further strengthened by bringing on additional proven talent in key functional areas such as operations, delivery, sales and marketing. “With our top notch talent, the strategic initiatives being planned and our strong execution focus, we are well positioned to become a leading player in the embedded solutions space” added Kumar.

On the sales front, GlobalEdge’s plans include opening new offices and augmenting its channel partners. The company now has two offices in US - at Santa Clara and Boston and is planning to open an office in Europe. New channel partnerships are being put in place.

GlobalEdge recognizes several broad trends that have intersected very meaningfully to create a very compelling opportunity for significant growth:

• The increasing standardization of hardware platforms has created an environment where it is very
   inefficient for multiple OEMs to build similar products.
• OEMs increasingly look to differentiate themselves via software features, brand and channel and are
   interested in sourcing standard products from partners.
• The standardization of hardware coupled with OEMs’ desire to outsource product creates a
   ‘commoditization flow’, carrying increasingly complex products to the ODM sector, which has 
   traditionally built simple products such as DSL CPEs, low-end Cable Modems and Pizza Box
   Ethernet switches.
• Large EMS companies would like to benefit from the commoditization flow and require savvy 
   partners with end-to end Product Realization capabilities to complement their strengths.
• Wireless technologies are proliferating at an explosive pace; in particular the advent of devices
   that use more than one Wireless technology introduces significant complexity from a Systems
   Engineering and Product Realization perspective.

GlobalEdge is uniquely positioned to benefit from these trends; its large team of engineers possesses the embedded development skills and the domain knowledge that is essential for building products in some of the most promising product segments. The company is executing a three pronged tactical plan to transform itself:

• Significantly boost the company’s sales and marketing engine by bringing in additional talent on
   the sales
   and product management fronts.
• Aggressive partnering plan to strike strategic alliances with silicon vendors that lead the market
   segments of interest.
• Plug any functional gaps that exist, within the context of the new business strategy.

About Global Edge Software

Bangalore based Global Edge Software, is an embedded services company, serving the Consumer Electronics, Communications and Automotive industries.  Established in 1992, GlobalEdge has a team of 300+ system engineers focused on serving leading OEMs and Silicon vendors, helping them solve highly complex technical problems, functioning as extensions of their development organizations.  Additionally, over the years, GlobalEdge has built an IPR portfolio in technology areas like VoIP, Wi-Fi, Packet Cable, Residential Gateway etc.
GlobalEdge is funded by Global Technology Ventures Ltd, Indias premium investment company supported by Bank of America Equity Partners. Global Edge is SEI CMM Level 5 certified and its solutions are backed by ISO 9001:2000, ISO 27001:2005

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Date: May 25, 2007
Topic: Sarbpreet Singh Joins GlobalEdge as the President  & COO
Publication / Source: Internal


GlobalEdge, the Bangalore based provider of embedded software solutions, today announced that Sarbpreet Singh, an experienced communications & embedded industry executive, has joined the Company as its President & COO. He has also been inducted as a member of the Board of Directors of the Company.

Sarbpreet Singh will be instrumental in setting the strategic direction for GlobalEdge and overseeing the execution of tactical plans that will implement the company’s strategy.

Commenting on his appointment, M P Kumar Chairman and CEO said "Sarbpreet is a proven leader and an innovator with a successful track record at some of the leading technology companies in the world. We are delighted to welcome him on board and look forward to leveraging his experience as we execute our growth strategy.”

Sarbpreet Singh brings 20+ years of experience in diverse industries such as Microelectronics, Networking, Telecommunications Software & EMS. Prior to joining Global Edge he was Senior Vice President and GM, Infrastructure Products & Services at Flextronics International, where he managed a Global Product Realization & Services business, serving some of the largest OEMs in the Wireline, Wireless and Enterprise Segments.
 
Sarbpreet Singh joined Flextronics after the acquisition of FutureSoft, a Venture Funded company, that as President & COO, he was instrumental in turning around and growing significantly. Sarbpreet managed various businesses at Lucent Technologies (now Alcatel Lucent) and Lucent Microelectronics (now a part of LSI Logic). Sarbpreet holds an M.S. in Computer Science from Pace University and a B.E. (Hons.) in Electrical & Electronics Engineering from BITS, Pilani

He will operate out of GlobalEdge’s Boston area office.

MORE INFORMATION

GlobalEdge In the News 2004
GlobalEdge In the News 2005
GlobalEdge In the News 2007